C3 Project August 17, 2023 The secret behind Trek’s slopestyle dynasty Trek athletes have won 10 of the last 12 Joyrides. The groundwork was laid 20 years ago.
C3 Project October 18, 2022 Brandon Semenuk is bringing TWO gorgeous bikes to Rampage Brandon's single-crown Session is a tribute to his diggers
C3 Project September 14, 2022 BIKE CHECK: The Fuel EXs of ‘Parallel II’! Get the details on Brandon Semenuk and Kade Edwards' rides
C3 Project August 2, 2022 Watch R-Dog show off the Fuel EXe to one of his favorite songs What song would you ride to?
C3 Project January 24, 2022 Emil Johansson’s new Ticket is a stealthy jungle cat The perfect ride for a wild and stylish rider
C3 Project December 8, 2021 Find the flow with Brett Rheeder in ‘Continuum’ Brett Rheeder's latest video with Shimano is a soothing visual treat
C3 Project November 3, 2021 Brandon Semenuk’s new Slash celebrates his love of rally racing Rally pace notes may be indecipherable to some, but they look *really* cool on a bike
C3 Project October 21, 2021 Watch Casey Brown and Payson McElveen star in ‘A Biker’s Ballad’ 'A Biker's Ballad' celebrates the full spectrum of mountain biking
C3 Project October 7, 2021 Watch Brandon Semenuk’s Red Bull Rampage Session get built Semenuk's new Session is classic, like the man himself
C3 Project July 29, 2021 Watch Cam McCaul, R-Dog and Kade Edwards show off the new Roscoe Do you prefer crushing trails or catching air? Well guess what ROSCOE DOES BOTH.
C3 Project July 21, 2021 Check out Brandon Semenuk’s primal new Session If your bike is as fast and aggressive as a jungle cat, it might as well look like one